So since all the previous posts this week have been more or less cinema centered, I will follow suit. As I now know more about the criterion collection than most people would care to, I am not ashamed to admit that 5 years ago I thought it was a collection of anime. So I'm sure you could imagine my excitement and confusion when I found out that the criterion collection was the definitive accumulation of all things cinema. Over the years I began to become acquainted with this amazing collection, watching the movies I had rented or attained elsewhere because the DVD's were so expensive to purchase. However, as a company they has set themselves up quite well, making their style and seal of a approval known with a slightly tilted letter C. With every DVD they make a redesigned cover, kind of like Olly Moss, but with much more liberty than is provided by the colors of black and red. Also, with every DVD they make sure the films are in their most pristine condition, remastering any flaws that can be fixed and making it look really good. They also give you special features which have most likely not been viewed before. The fact is that if your film is included in the criterion collection, it really is a source of pride. I would even go so far as to say they are the Bauhaus of cinema because they have revolutionized the many way that people look at film that is no longer in theaters by reintroducing old gems to the home video market. If you have the choice of buying your favorite film on criterion or just another movie, I think you would feel so much more pride in owning the criterion, than just another DVD that you will stick on your shelf to collect dust. I know that is the case with me, I own two criterion DVD's, neither of which I have opened yet because they are so valuable to me. Overall, I think that they have shown that they don't just sell DVD's of films, they provide collector's items of your favorite and most impacting moments witnessed on the silver screen.